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Tag: Europe

Europe map with pins

The Top 10 Cannabis Economies In Europe

Things are starting to change in a hurry on the cannabis front across the EU. Here is a brief overview of the leading cannabis countries across the region as it experiences a European “summer of cannabis love”

Things are definitely moving in Europe on the cannabis front this summer. Countries are beginning to see a post-Covid wave of enthusiasm if not continual reminders from the industry as it exists so far, to finally address lingering cannabis prohibition of both the medical and recreational kind.

Just as in the United States, where conservative states (like North Carolina) cannot deny at least medical efficacy anymore, there is a certain logic that is driving reform across Europe right now.

There has already been a raft of interesting announcements this spring – starting of course with Germany. But things are not just moving aus Deutschland.

Read on for a brief overview of the top ten cannabis countries in Europe

Germany

If there was a tipping point, it would be Germany’s to claim. The largest economy in Europe is going recreational – at least legislatively – this year. This is going to be a very interesting waterfall moment. Come 2024, at the latest, the cannabis map of Europe is going to look very different. Germany currently has three cultivators of EU GMP cannabis, scores of hemp farmers, multiple narcotics distributors, and a growing ecosystem of a country just pre-reform. Think a much higher regulated Colorado circa 2012 but with a very different sprache. It will also be in a position to rival London for fundraising – and not in Berlin but in Frankfurt. When Deutschland goes green, expect a tidal wave of reform to follow across Europe.

Holland

The land that created the eponymous symbol of reform – the coffee shop, is certainly in the heavy hitter column, no matter how many threats keep popping up to shut out tourists in Amsterdam. In the meantime, a national cultivation system that supplies such establishments outside of major cities is setting up to finally get going next year. And do not count out the country when it comes to medical cultivation – even if it is just for export.

Portugal

It looks like recreational reform is back on the national agenda after the Left Bloc raised the topic recently. The country whose world-famous laissez-faire approach to decriminalization (and copied by Oregon) is shaping up to be a major feeder market for the European medical biz. In the meantime, the calls for full reform, which were stymied last year with the fall of the old government, are clearly back on the table this summer.

Greece

Unlike their Dutch neighbours to the north, the Greeks are opening up the country to the cannabis industry because of foreign investment. It is also clear that medical tourism is going to be high on the agenda as things continue to cook. In the meantime, the country is beginning to export medical cannabis, but it is still not living up to its full potential. Give it a few summers, however, and the ability to travel, as a patient, to a warm, inviting climate where a new doctor will issue a prescription, will be understandably enticing – and to a global clientele.

Switzerland

The trial is on! Cities are continuing to announce their cannabis plans. Switzerland may be proceeding slowly and cautiously, with few participants, but right now they are the leader in rolling out a regulated industry of the recreational kind – and from scratch. Cultivation is also happening here, although it will not necessarily be the most economical export. Swiss farmers are competing against those in warmer climates – and with lower labour rates.

Italy

The country’s highest court may have blocked a referendum on reform this year, but medical cannabis cultivation is expanding, as is the hemp market. Beyond this, Italy is on the list of one of the top countries in the region to allow home grow by legislative muster. Despite being more conservative in many ways than Spain, the Italians are managing to beat them to the punch on the cannabis conversation. It may be happening in stranger ways, but right now, there is definitely a regulated industry that is popping and getting stronger.

Spain

Home of the cannabis club, Spain is teetering right now on the verge of medical reform at a federal level. It is an advancement, but there is so much more bubbling just beneath the surface. The clubs are not going to go away. The hemp industry is established. The country has pharmaceutical-grade cannabis being shipped to other European countries. It is certainly ahead of other countries, but there is a great deal of resistance to full and final reform. Don’t expect Spain to be a market leader, but rather a follower.

UK

If certain members of Parliament get their way, the UK’s CBD biz could go into overtime. The reason? The proposed elimination of Novel Food applications. In the meantime, there are close to 6,000 products on, or close to, the market. Medical cannabis cultivation and extraction projects are also underway, especially on the islands surrounding the mainland. Beyond this, the mayor of London, the country’s largest city, is loudly and internationally suggesting that, at minimum, cannabis be decriminalized in certain boroughs of London and that the police might stop racially profiling minor drug offenders. The British investment market, however, is one of the hottest in the world right now. If you are looking for financing anywhere in Europe, you cannot ignore London right now.

Luxembourg

The country’s government has been dangling recreational cannabis reform like a carrot for the last four years. With time running out on fulfilling their pledge, the country is apparently moving forward with a surprisingly conservative home grow proposal at a federal level. When Germany passes reform legislation, expect Luxembourg to be close behind. This was the pattern on the medical front too. It is a rich, but small country. Major policy changes like this are best done by larger countries in the bloc.

The Czech Republic

The CR has taken forward steps on this entire conversation consistently over the last five to seven years. Right now, medical reform is in full swing. Even more interestingly, much like Thailand, the country is more concerned with treating patients than enforcing EU GMP standards. This means that when Germany goes recreational, expect the Czechs to follow shortly thereafter.

Europe

cannabis leaf

European CBD Novel Food Evaluations Put On Hold

Cannabidiol (CBD) products are extremely popular around the world, with consumers and patients buying them every day around the globe from brick and mortar stores, online, and virtually every other way that people buy any other type of product.

A vast majority of those products are either under-regulated or completely unregulated. That is not to say that every product is unsafe, however, what percentage of products are unsafe is nearly impossible to know right now.

Governments around the world are scrambling to try to implement rules and regulations for the emerging CBD industry, with many of them experiencing setbacks.

The latest example of that is in Europe, where the European Food Safety Authority announced this week that it will be putting a pause on processing CBD novel food applications. Below is more information about it via a news release from the European Food Safety Authority:

EFSA’s expert Panel on Nutrition, Novel Foods and Food Allergens (NDA) has received 19 applications for CBD as a novel food, with more in the pipeline.

Chair of the NDA Panel, Prof. Dominique Turck said: “We have identified several hazards related to CBD intake and determined that the many data gaps on these health effects need filling before these evaluations can go ahead. It is important to stress at this point that we have not concluded that CBD is unsafe as food.”

There is insufficient data on the effect of CBD on the liver, gastrointestinal tract, endocrine system, nervous system and on people’s psychological well-being.

Studies in animals show significant adverse effects especially in relation to reproduction. It is important to determine if these effects are also seen in humans.

This latest delay is definitely disappointing, and will likely be pointed to by cannabis opponents as ‘justification’ to abandon the CBD industry entirely.

It’s not as if there is a lack of research on this subject. A quick search on PubMed.gov, which houses peer-reviewed study results from around the globe, lists 4,881 returns for a ‘cannabidiol’ search query. A search for ‘CBD’ returns 9,727 study results.

By comparison, a search for the common sleep aid ‘Lunesta’ returns only 314 results. Obviously, it’s not an apples-to-apples comparison, but it does provide context regarding the level of research that CBD has already been subjected to.

Hopefully the European Food Safety Authority gets the data that they think they need and can get back to processing applications sooner rather than later.

In addition to the growing body of peer-reviewed research, there are literally millions of people around the globe that now regularly use CBD products and the sky has yet to fall. It’s anecdotal but still worth noting.

CBD, Europe, novel foods

court decision hearing gavel

Will Suing Governments For Cannabis Legalization Work In Europe?

Large, multi-state operators in the US are teaming up to sue the federal government over reform. Will the same strategy work in Europe?

Several large U.S. companies are teaming up to sue the U.S. federal government over what they claim are unconstitutional limits on their commercial operations across the US. One of the suits will focus on the federal government’s prevention of intrastate commerce. Another will challenge the 280E tax provision blocking the industry from taking tax deductions for state taxes from their federal returns.

The approach is certainly a novel one in the history of cannabis reform.

The question is, could such a tactic work in Europe, and at what level?

Lawsuits Move Policy – But Only So Far

In Europe, legal challenges have already begun to move policy – and on both a country and EU level – but it has been unpredictable so far.

For example, in Germany, a patient legal action directly led to national medical reform in 2017. A current lawsuit hopes to do the same to determine, finally, the legal status of hemp. Recreational legislation may settle this out of court, but lawsuits clearly help to focus legislative attention right now on this issue.

Beyond this, at the EU level, the decision to normalize CBD – namely to redefine it as a non-narcotic substance – went through the court system, rather than being decided initially as policy in a national legislature.

A French case on imported CBD vapes also helped set policy at the EU level about the cross-border trade in CBD.

That said, the European Court of Justice refused to accept the case of Albert Tio in Spain, who was criminally charged and convicted for being a central part of the club movement, presumably because of its implications for recreational reform.

What Happens When Germany Legalizes?

There is clearly a place for such lawsuits after Germany legalizes recreational use. This development will absolutely drive policy across the EU – as Luxembourg has already noted. But when will this translate into similar kinds of lawsuits?

For now, it is too early to tell what might land first. However, with several countries in the EU on the brink of legalizing recreational use, even of the home grow kind, and both Germany and Switzerland in a trade alliance that goes beyond the EU, there is certainly a window of opportunity for legal challenges of this ilk, starting with the free movement of goods.

A non-pharmaceutical provider in Holland, for example, might be able to sue to gain access to the German market. So might a Swiss company. Beyond this, growers in countries like Portugal, Spain and Greece might be able to try to litigate market access for their high THC product, even if of pharmaceutical quality.

Market access is a powerful incentive for change. This in turn is also likely to instigate litigation to allow trade in the first place.

Europe

euros money currency

How Accurate Are European Cannabis Industry Projections?

It is still far too early to be able to project any real numbers with authority as multiple countries have still not passed comprehensive market reform

By now, guestimates about cannabis market size in Europe it is a veritable cottage industry. Namely “projecting” the size and growth of the European cannabis industry – either by country or region is a regular “thing.” How accurate such guesswork is, however, is highly debatable. Here is why.

Medical Demand Is Still Patchy

The German cannabis market has definitely grown in the last five years. This is for several reasons. The first is that in 2017, the German government mandated that insurers reimburse the costs of medical cannabis when prescribed by a doctor. The second is that while it is possible to track the slow growth of this market, future volume is also unclear. From the start of market sales here, German producers have not come close to meeting market demand, and insurers have been routinely turning down about 40% of applicants and for a variety of reasons. Until more trials are done, insurers are able to refuse coverage based on old trial data. This was not the intent of the 2017 legislation – namely the law says that if a doctor prescribes cannabis for a patient as a drug of last resort, the insurer is supposed to reimburse. That has not been how it has worked in practice.

Recreational Markets Are Too Young to Gauge

Here are a few absolutes about the market now. Germany will legalize a recreational market, but what the parameters will be are impossible to predict. This includes real sales, and of course, home grow. Beyond this, at least in Germany, the CBD industry still has no protection (like in the UK). Even here, other economic conditions, namely inflation, are going to have a damper on market growth – simply because this is still a “luxury” industry. In Italy, medical cultivation happens solely on a military base and the CBD biz, while growing, also has to compete with inflationary pressure. There is certainly a great deal of potential, but anyone who tells you that they can predict, with any accuracy, how big any of these markets will be is lying.

Switzerland Can Create a Little Insight

Here is why Switzerland may be a more fertile ground to create guestimates. There will be a set number of participants per Canton (or state) for the next couple of years. It will be able to project how many participants will be a part of the trial, and potentially the worth of what they might buy. For this reason, the market here is a good straw man – but not really applicable anywhere else.

Holland Is Unreliable

Yes, there is a national cultivation trial in progress, however, the Mayor of Amsterdam keeps making noises about shutting tourists out of the semi-legit market in Amsterdam. Nobody really knows, including the Dutch, what is about to happen, much less what the market is going to look like in five years.

Legislation Is in Flux in Other Countries

Then of course there is the soft stance on cannabis reform everywhere else. It was supposedly a sure thing that Luxembourg and Portugal would have announced plans for their own recreational markets. That has not happened for the entirety of 2022. Nor has any other big movement anywhere else.

For all of these reasons, it is really impossible to accurately judge the size of the market other than to say that it will increase. That is, at least, a step in the right direction. However, beyond this, educated projections are still a long way off.

Europe

european flags

State Of The Cannabis European Market On April 20, 2022

The market in Europe is poised for great things – but many obstacles remain

Here is the first thing to remember as you celebrate 4/20 this year in Europe. There is still a need for cannabis legalization marches to further reform – as are happening all over the EU this spring. The promise of greater legalization still hangs tantalizingly in the air, but there have been just as many setbacks as victories over the last few months.

Here is a quick roundup of some of them.

The Wins

The British have finally begun a federally regulated CBD market when the Food Safety Authority (FSA) issued a list of 3,500 products that may be legally marketed and sold in the country. This means, for the first time on this side of the Pond that CBD products may be integrated, legally, into everything from shop displays to “adverts” as the British call advertisements. Channel 4, one of the largest British TV channels, even invested in a CBD company.

In Europe, but outside of the EU, Switzerland is clearly also powering forward to implement the first federal recreational trial in the region.

In the meantime, according to a Europe-wide poll in the last couple of weeks, more than half of Europeans support the idea of full and final recreational cannabis reform.

The Bad News

Everyone is slow off the bat this year in proceeding with promised legalization reforms. The German government is signaling that its first proposal will not even be released publicly before late 2022 if not 2023. Portugal’s new government has yet to put forth a proposal to legalize as was widely anticipated last year from the old government. Luxembourg’s leaders are being equally cagey about implementing much-promised domestic reform. France is at a standstill thanks to national elections where a right-wing, anti-cannabis candidate may win the election over cannabis-shy Emmanuel Macron. And in Spain, the police just busted what they called “Europe’s largest cannabis plantation” growing industrial hemp (which is legal in Spain), destroying over $100 million of product in the process.

It is Time to Make Cannabis Legalization a Political Priority in Europe

For all the political compromises and ongoing criminalization of legitimate businesses to individuals – whether they are recreational users or patients – cannabis reform should not be pushed to a backburner. With rising inflation and stagnating economic growth thanks to both Covid and the Ukraine War, this industry promises green recovery, jobs, and much-needed tax revenue.

No is no longer an option. Cannabis reform, now!

Europe

International Cannabis Business Conference Barcelona 2022

Barcelona Cannabis Superconference 2022 Was Particularly Special

For many years Spannabis served as the largest cannabis gathering on planet earth, well before cannabis went mainstream and even before the emerging legal cannabis industry even existed. People came to Barcelona year after year from all over the globe to celebrate the cannabis plant and the community that surrounds it.

After a brief hiatus, Spannabis came back last month and once again the event teamed up with the International Cannabis Business Conference to form the world’s largest cannabis superconference. By many measures, the superconference was the first truly global cannabis event to take place in 2022. Anyone that attended the events will be quick to tell you that the atmosphere was electric and it was amazing to see old friends and make new ones.

For the International Cannabis Business Conference specifically, over 1,000 people attended the event in total. Lawmakers, regulators, entrepreneurs, investors, and industry service providers from 80 countries attended the B2B conference, along with dozens of expert speakers that covered a range of important topics during their presentations. Below is a recap video from the International Cannabis Business Conference’s YouTube channel, where videos of the panels can also be viewed courtesy of Marihuana Television:

One thing that was very evident throughout the conference is that while many industries have had to scale back or even stall completely in recent years, the cannabis industry is not one of them. The legal cannabis industry is larger than ever before and operates in more jurisdictions than ever before, so it’s not exactly shocking that the excitement level in Barcelona was enormous. You could see it on everyone’s faces and sense it in their enthusiastic conversations.

The future of the global cannabis industry is extremely bright, particularly on the European continent where the cannabis industry is expanding at a rapid pace. That is especially true in Berlin, Germany where the next set of International Cannabis Business Conference events will take place this July. The Berlin Global Investment Forum will occur on July 18th, 2022, with a VIP reception being held the night before. This investment-focused summit will bring together international investors and cannabis companies looking for capital while providing a forum for exchange in the key areas that the market needs most – real data and available capital.

After the Global Investment Forum, the International Cannabis Business Conference’s flagship B2B event begins its 2-day curriculum of keynote speakers, presentations, and expert-led panels. Both events will be the ideal place for cannabis entrepreneurs, investors, and industry service providers to network with each other as well as network with leading international cannabis policymakers from around the globe.

Below is footage of a panel from last year’s International Cannabis Business Conference in Berlin featuring representatives from Germany’s major political parties, the first panel of its kind at the time. The panel discussion occurred a mere weeks before Germany’s 2021 election. The results of German’s election that year, and the Traffic Light Coalition that came out of it, are the driving force behind adult-use cannabis legalization in Germany right now.

It’s just one of the many examples of why people should attend the International Cannabis Business Conference in Berlin this year. Tickets are available at this link here.

barcelona, Europe, Spain

European Cannabis Week 2022

European Cannabis Week Coming To Germany In July 2022

The European continent is the most exciting place for cannabis industry pursuits and policy reform efforts right now, and Germany is at the heart of it. Having served as the medical cannabis industry capital of Europe in recent years, Germany is trending towards full adult-use legalization and the launch of legal adult-use cannabis sales. When that happens, Germany will further become the undisputed cannabis industry capital of Europe.

Malta made history late last year when it became the first European nation to legalize cannabis for adult use, and just the third country on earth to make the policy shift. Yet, whereas Malta will not permit legal adult-use sales as part of its legalization model, Germany’s eventual legalization model will include sales according to current proposals from the governing coalition.

Related projections for Germany’s emerging cannabis industry are off the charts. To put Germany’s industry potential into perspective, consider the fact that Germany’s population is roughly twice the size of Canada, Uruguay, and Malta’s populations combined. Furthermore, Germany’s economy, which is the fourth-largest economy on earth, is well over twice the size of the three current legal cannabis nations’ economies combined.

It’s truly an amazing time to be a cannabis enthusiast in Europe, and particularly so in Germany, which is why we are so excited to announce European Cannabis Week in Berlin in July. The International Cannabis Business Conference, the largest and longest-running cannabis B2B event in Europe, is teaming up with Mary Jane Berlin Expo, Germany’s largest cannabis expo, to provide a week of amazing cannabis industry, policy, and entertainment opportunities.

European Cannabis Week will kick off on July 15, 2022 with the start of the Mary Jane Berlin Expo. In Europe, no cannabis expo is growing as fast as the Mary Jane Berlin: Over 220 exhibitors are expected at the event, along with over 27,000 attendees at the venue Arena Berlin & Badeschiff. The Mary Jane Berlin Expo will take place July 15-17th and combines a product exhibition, congress and festival in one. The range of products includes CBD, hemp oil, fertilizer, snacks, vaporizers, dog food, textiles and much more presented on a total area of over 13,000 square meters.

What makes Mary Jane Berlin stand out from other expos is its diverse cultural and entertainment program. The Mary Jane Berlin Festival measures the largest outdoor area ever to be offered by a European cannabis expo: Two festival stages play live music and live acts, the street food area offers culinary (cannabis) highlights and a sandy beach with an infinity pool in the famous Berlin river Spree provides a place to cool off in the hot summer days.

Below is a preview video for the upcoming Mary Jane Berlin event:

“We are particularly excited about European Cannabis Week given the favorable political climate for cannabis legalization in many parts of the continent. It is going to be extra special for our team to offer world-class cannabis industry and policy education, networking, and entertainment to attendees alongside Mary Jane Berlin at such a crucial juncture for Europe’s cannabis community,” says Alex Rogers, founder of the International Cannabis Business Conference.

After the Expo, European Cannabis Week then transitions to the International Cannabis Business Conference which is hosting one of its industry-leading Global Investment Forums on July 18th in Berlin. The Global Investment Forum in Berlin will feature hand-picked cannabis companies participating in a pitch session in front of top investors on the Main Stage.

It is a tremendous opportunity for cannabis companies in the emerging cannabis industry to showcase their products/services in front of seasoned industry investors. The pitch session is also open to service providers looking for reliable and high-end clients.

“We know how hard it is for quality investors to link up with vetted cannabis industry companies offering valuable investment opportunities,” Rogers stated. “That is why we are bringing the Global Investment Forum back to Berlin. It will be a prime networking opportunity for cannabis industry investors, entrepreneurs, and industry service providers alike.”

Following the Global Investment Forum is the two-day International Cannabis Business Conference Berlin B2B event that begins on July 19th. Cannabis industry leaders, policymakers, entrepreneurs, and industry service providers from over 80 countries will be in attendance at the B2B event, making it the perfect place to learn and network. Below is a recap video of last year’s Berlin events:

At the conclusion of the B2B event, attendees will then be able to enjoy one of the International Cannabis Business Conference’s famous after-parties. This year’s B2B event after-party in Berlin will feature the multi-Grammy award-winning reggae band Morgan Heritage. After a long week of learning from true-cannabis experts and networking with cannabis enthusiasts from around the globe, the after-party featuring Morgan Heritage is the perfect way to cap off European Cannabis Week.

The International Cannabis Business Conference is the leading B2B cannabis event series on earth. Events have been held in the United States, Canada, Spain, Germany, and Switzerland. Additional locations in other countries are being identified and will be announced in the future. The topics covered at the Global Investment Forum and conference via panels and presentations will be led by the top cannabis experts in the global cannabis space. Speaker and schedule announcements will be released soon.

European Cannabis Week is going to be the ultimate cannabis experience in the heart of Germany during the middle of summer. Make sure that you don’t miss out and get your tickets to Mary Jane Berlin and the International Cannabis Business Conference as soon as possible before tickets sell out!

berlin, Europe, european cannabis week, Germany

paris france europe

Majority Of Europeans Support Cannabis Reform

A recent poll has shown that more than 50% of Europeans support cannabis reform – but when will it really arrive?

According to a recent poll by British cannabis consultancy group Hanway, more than 50% of Europeans support the legalization of recreational cannabis. A further 30% have shown interest in purchasing it once it becomes legal.

The European cannabis market is expected to cross the 3-billion-euro mark sometime in 2025, up from about 400 million euros in 2021, but these projections also assume that recreational reform is just around the corner in the region.

The reality, however, may be a little different, starting with the fact that Germany, the region’s largest medical cannabis market, has repeatedly delayed forward reform.

As of last year, the new government, the so-called Traffic Light Coalition, included recreational cannabis reform in its formal agenda. That said, after the election, forward motion has been nothing short of slow. To date the government has yet to draft a formal plan, claiming that other issues, like Covid and the war in Ukraine, are greater priorities.

Which European Countries Are Likely to Move First?

Covid has certainly played a role in cannabis legalization efforts in Europe. This starts with the static number of insurance reimbursement applications approved during the last two years in Germany, leading to statements from leading insurers that the “cannabis craze is over.” However, this is profoundly misleading for several reasons, starting with the fact that insurers are still routinely turning down 40% of all of the applications they receive, forcing patients to sue. Or go back to the black market.

Beyond this, however, there is a noted distaste for actually implementing even a draft bill that can be commented on in Germany, with some insiders claiming as late as last week that nothing will even be proposed until 2023. Some people are already claiming that a recreational market will not even start in Germany before 2025.

In the meantime, Malta and Luxembourg are moving forward with their own versions of reform and Holland is moving, albeit slowly, to implement a national cannabis distribution network for coffee shops.

The dark horse right now is Portugal, which also shelved forward plans thanks to the collapse of the government earlier this year but is expected to move forward in short order.

For now, however, hope is mostly focused on the Swiss, who are moving forward with the first, real, integrated national trial in the region this year.

Reform is clearly coming to Europe. But its pace, sadly, is still on a slow track. There is a lot of work to be done.

Europe

stock market stocks

61% In U.S. Would Invest In European Cannabis Stocks According To Survey

The European continent is the most exciting place for cannabis policy and industry right now, which is something that I have pointed out in several articles. The international cannabis community’s eyes were already set on Europe leading up to Malta’s move to legalize at the end of last year, and legalization in Malta will no doubt add to the momentum for similar reform in other European countries.

Several countries in Europe are expected to legalize cannabis for adult use in the coming years, and in many of those countries adult-use cannabis sales will be a part of the equation. Low-THC product sales are already legal nationwide in Switzerland, and countries such as Denmark and the Netherlands are using pilot programs in which cannabis commerce will be legal at a local level.

Germany is the biggest cannabis prohibition domino that appears to be close to falling, and when that happens, it’s going to result in a tectonic shift in the global cannabis industry and policy landscape. According to the results of a new survey that was released this week by Bloomwell Group, many in the United States are eagerly awaiting the spread of legalization in Europe, particularly in Germany. Below is more information about the survey results via a company press release:

FRANKFURT, GermanyApril 11, 2022 /PRNewswire/ — The “green rush” in Europe has commenced, and Americans are ready to invest their time, travel plans and money into the cannabis market across the pond, according to a new study.

Today, Bloomwell Group, a Germany-based holding company for medical cannabis companies, released the results of its ‘European Cannabis Market Survey,’ which examined American cannabis consumers’ expectations for, and opinions of, this burgeoning sector abroad, including the demand for cannabis tourism, investment opportunities, trade and more.

SURVEY HIGHLIGHTS
The vast majority of respondents – 80 percent – agreed that “cannabis companies are attractive investment options,” while 61 percent shared that they “would invest in European cannabis stocks.”

Respondents also reported positive sentiments regarding cannabis tourism, an evolving issue in Germany, which only recently legalized adult-use cannabis after several years of expanding its medical market. Experts predict adult-use cannabis to come online by 2024, but regulators have not yet determined tourism policies. However, more than 66 percent of the Americans surveyed said they “would visit a cannabis dispensary or social consumption lounge” in Germany.

THE STATE OF EUROPEAN CANNABIS
The European cannabis industry has made unprecedented strides in the past year: Luxembourg decriminalized cannabis ownership and is hoping to legalize the market; Malta has decriminalized possession; the Netherlands launched Europe’s first-ever commercial cannabis cultivation pilot program; and Switzerland is also running a pilot project.

But the crown jewel of European cannabis is Germany, which is celebrating its medical market’s 5-year anniversary while paving the way to becoming the adult-use capital of Europe. According to a BDSA report from this month, international sales will exceed ~$10 billion in 2026. The bulk of that new legal spending will be driven by Germany (contributing ~$3 billion by 2026).

Germany has 82 million inhabitants – that’s more than Canada and California, two of the current biggest cannabis markets on the globe. Therefore, when Germany opens up for adult-use cannabis, it will become the biggest market in the world,” said Bloomwell Group CEO and Co-founder Niklas Kouparanis. “The future language for cannabis will be German.”

THE AMERICAN CONNECTION
The survey also addressed how the U.S. can potentially benefit economically from licensed cannabis markets in Europe. According to renowned economist Justus HaucapGermany will have a demand of 400 tons of cannabis annually after legalization. To help meet that dramatic demand, 80 percent of Americans polled say that the “U.S. should export cannabis to Europe,” a practice that would potentially increase domestic revenue.

Additional key survey findings include:

  • Awareness: More than half of respondents (52 percent) said they are “aware that Germany will most likely become the largest legal cannabis market within the next three years.”
  • Travel: 65 percent of Americans surveyed said they “would travel to a city or country to experience its licensed cannabis market,” while 44 percent said that they would travel to Germany specifically for cannabis tourism. As a bonus, nearly 75 percent polled said Pretzels, a Deutschland specialty, are a “satisfying ‘munchies’ food.”
  • Global Legalization: An overwhelming majority – 87 percent – said that cannabis should be legalized worldwide.

The promising survey results coincide with recent Bloomwell Group milestones that also illustrate global  confidence in the European and German cannabis markets: the company closed a seed funding round of over $10 million USD; Curaleaf’s Boris Jordan is a lead investor and board member.

METHODOLOGY
This survey was conducted online using Survey Monkey among a national sample of 845 people spanning across U.S. geographic regions and income levels. All of the respondents identified as cannabis consumers. The survey sample was weighted to reflect the gender distribution and the age distribution across the 18-60+ age brackets in the U.S.

About Bloomwell Group
Frankfurt-based Bloomwell Group acts as a holding company for medical cannabis businesses, and is also positioned to hold and oversee companies in Germany’s upcoming licensed adult-use cannabis market. It is the largest cannabis company in Germany with more than 240 employees. Bloomwell Group’s mission is to build, acquire and invest in ESG healthcare and cannabis companies along the entire value chain, excluding cultivation. In doing so, Bloomwell Group relies on patient and/or consumer-centric direct approaches to set up a strong and revolutionizing streamlined patient and consumer journey. The company is poised to transform healthcare, as well as cannabis consumption and cannabis-enhanced lifestyles for the better. The combination of natural medicines, cannabis and digitization is a journey that combines historic roots with 21st century tools. The green revolution in healthcare and a new international cannabis regulatory regime starts now and Bloomwell is leading the charge. For more information, visit: www.bloomwell.eu

Contact: Alex Rush
718.664.3517
arush@rosengrouppr.com

SOURCE The Bloomwell Group

Europe, Germany

polling poll survey

Hanway Poll Finds Only 25% Of Europeans Are Directly Opposed To Cannabis Legalization

The walls of cannabis prohibition are continuing to crumble on the European continent as evidenced by the results of a new poll out this week from Hanway Associates. The poll, which was the first of its kind for Hanway and conducted in conjunction with Cansativa, Curaleaf International, and Ince, surveyed adults in Europe and asked them various questions about adult-use cannabis.

“The polling data published by Hanway Associates reveals that there is majority support across Europe for legal, government-regulated sales of cannabis products to adults over the age of 18 years. Overall, of the 9,043 adults surveyed, 55% supported legal recreational cannabis, 20% were indifferent and the remainder, 25%, were opposed.” stated a press release announcing the results of the poll.

Unlike many other polls that I have seen out of Europe, this poll by Hanway focused entirely on adult-use cannabis reform and sales rather than combining it with medical cannabis. Medical cannabis is absolutely important, however, it’s insightful to see such thorough polling specific to adult-use policies and regulations given the political climate in Europe right now regarding adult-use reform.

Retail Stores Are Prefered

Malta became the first European country in history to legalize cannabis for adult-use nationwide late last year. Malta is obviously not the largest country in Europe by any stretch of the imagination, however, the public policy shift absolutely increased momentum for reform in other European countries. It’s worth noting that the study at the heart of this article was conducted months after Malta’s legalization measure was passed.

Whenever you talk about adult-use cannabis reform in Europe and the industry that it will create, it’s vital to compare the different legalization models that are currently in use or being proposed. For instance, Malta is going to incorporate the ‘club model’ as it is often referred to. Spain has a similar club model already in place, albeit in an unregulated fashion. The club model involves people joining private clubs to acquire cannabis. That is different from selling cannabis via storefronts and pharmacies, which is being proposed in other European countries such as Germany.

With that in mind, one set of results from the Hanway study really stood out. “Of particular importance to Europeans was companies’ adherence to the highest standard of service and regulation in their approach to legal recreational cannabis, which is why a regulated retail offering is the least controversial option amongst supporters of legal recreational cannabis with 81% in favour vs social clubs (56% support) and home grown (62% support).” the previously cited poll press release stated.

“Of all the respondents in the poll, 48% support regulated retail stores, 35% support home grown and 32% support social clubs. Home grown has the strongest opposition with 41% against amongst all respondents. These findings indicate promising commercial opportunities for stores and highly regulated product.” the press release went on to note.

Enormous Market Potential

Another noteworthy result relates to the number of Europeans that would be open to trying cannabis if it was legal to purchase and consume. “We also find that nearly 30% of Europeans would consider trying legal cannabis – a potential consumer base of over 120m adults across core European markets.” Hanway stated.

Every nation that legalizes cannabis for adult use in Europe helps build momentum in surrounding countries. Malta was the first to legalize cannabis, however, it will not be the last. It’s also not the only jurisdiction where cannabis is currently legal in Europe. Low-THC products are already legal throughout Switzerland, in addition to a pilot program ramping up for products that are not low in THC. Multiple other countries are also ramping up similar pilot programs, and court decisions have legalized personal cannabis use/cultivation in some places to some degree, such as in Italy.

When the sky remains intact over the jurisdictions in Europe that allow legal cannabis commerce to occur, in whatever form it inevitably takes, other countries will take note and speed up their own efforts. If not, the leaders in those countries run the risk of their nations being left behind and missing out on a once-in-a-generation economic opportunity.

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cannabis plants garden

Will Home Grow Be Included In European Cannabis Legalization?

Italy is leading the way with preserving the specific right of home grow in Europe, but this is still a thorny political issue just about everywhere on the continent

Italy is not letting up on the cannabis home grow conversation. Indeed, after the Constitutional Court refused to allow a cannabis referendum, the issue has refused to die. It now appears that a legislative mandate allowing home cultivation of up to four plants for personal use is headed for the Italian federal legislature.

Whether it passes or not is another question, but the truth of the matter is that the Italians have been one of the leading proponents of home grow in Europe for the last several years.

Everyone else? Not so much.

Why not? 

The Top Reasons Home Grow Is Not Popular Within The Cannabis Industry

There are several reasons that home grow is not popular both in political discussions about legalization and the industry itself. These include:

  1. Home grow is hard to legislate, monitor and control. The arguments against it include the fact that people who grow their own cannabis at home could a) sell it, b) poison themselves and those they distribute it to, or c) expose minors to high levels of THC.
  2. Even in situations, however, where home grow must be licensed (see Canada and certain US states) or performed in a non-profit setting that is also licensed, it is still not popular with the powers that be. This is because such collectives will always offer cheaper prices than commercial cannabis – whether it is medically designated or “just” recreational.” This is a direct threat to the “for-profit” medical and recreational industry
  3. It cannot be taxed and often is involved in “grey market” distribution.

However, in an environment where patients are repeatedly denied access because cannabis is too expensive, it is precisely the sickest cannabis users who are being left out of the revolution.

Solutions

There are several options on the table in Europe right now. The bottom line is that with decriminalization, home grow will have to be at least slightly regulated. It is unlikely it can be completely banned. This means a licensing system – perhaps similar to a dog license in Germany. However, how many plants will be allowed (and what the penalties will be for having more than this minimum amount) is a different conversation – and further one that for now has largely been left off the table.

However, it is a critical step in the normalization of the entire discussion. And as full and final legalization comes to Europe, one that cannot be left out of the room forever.

Europe

pharmacy pharma pharmaceuticals gel capsules

The Year Of Pharmaceutical Cannabis?

What will 2022 look like from a cannabis industry perspective in Europe?

There have been multiple commentaries on the shape of reform in Germany, as well as the timetable this year. Namely, is 2022 the year (finally) of adult-use reform or is it the year that large, established pharmaceutical companies move into the industry?

Adult Use or Medical Reform?

Just about everyone now expects adult-use reform in Germany not to occur this year and for reasons that range from enduring Covid to the Russian war with Ukraine. 

This means that the only way the industry must grow is the CBD market and the medical side of the equation.

In an environment where health insurance companies and the MDK, the state-based organization tasked with final approval of medical cannabis for patients, are not approving new patients (numbers for patient approvals have been essentially flat for the last two years) this does not spell particularly good news for those who make their livings on the pharma side of the equation. Pharmaceutical companies are interested, just like anyone else, in volume and profits. With no growth in prescriptions, the industry is currently in a steady state. Mergers and buyouts are also likely to continue as pharma side companies struggle to make money in an industry that is still pricing on a retail, rather than wholesale, level. Introducing expensive new cannabinoid-based drugs into the market will also not solve this problem. Indeed, it may make it even harder for patients to get approvals in the future.

A Looming Price War

What is likely to happen this year is that the outrageous prices and overheads slapped on cannabis may begin to go away. This is an industry so far built on finding loopholes for just about everything, including its ability to exist. In the meantime, the now widespread practice of importing GACP cannabis from usually developing economies to Portugal or Spain and “converting” it to EU-GMP cannabis is likely to change. For every certification “hop” a usually high surcharge is slapped on the plant, and on retail rather than wholesale amounts.

What that means in the long term is that GACP qualified cannabis is reaching medical markets like Germany, repackaged as GMP. In the long run, this is not a sustainable business model. Neither is the practice of charging a standard amount per gram of certification in Germany.

Beyond this, there is the matter of global competition. Companies that have been delayed by Covid are now entering the market in countries both in and outside of the EU with their own flos and oil extracts. This means that the prices for the same will drop – certainly at the cultivation end. 

In short, there is no clear path for the industry this year, and from any quarter. And this will continue to be the case until full and final reform actually comes.

Be sure to attend the International Cannabis Business Conference in Berlin and Zurich for updates on the legalization of cannabis, and market trends!

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